• Ambitious Climate Targets: PUMA commits to a 90% reduction in Scope 1 and 2 greenhouse gas emissions and a 33% reduction in Scope 3 emissions by 2030, with targets validated by the Science Based Targets initiative.
• Circularity Focus: The brand aims to achieve 100% recycled polyester fabric use and expand circular business models, including resale and repair initiatives in select markets.
• Human Rights Commitments: PUMA targets a zero gender pay gap across operations and core factories by 2030 while training 400,000 workers on human rights and promoting diversity and equity.

Vision 2030: Scaling Sustainability

PUMA has announced its Vision 2030 sustainability goals, elevating its previous commitments to create a larger impact across climate, circularity, and human rights.

“With Vision 2030, we have elevated and evolved our current 10FOR25 sustainability goals to achieve impact on a larger scale across our business in climate, circularity, and human rights. We are setting the bar higher to stay true to our responsibility to be FOREVER. BETTER. throughout our business, for people and the planet,” said Anne-Laure Descours, Chief Sourcing Officer.

Climate Leadership

PUMA’s climate goals include cutting Scope 1 and 2 emissions by 90% and Scope 3 emissions by 33% by 2030 from a 2017 baseline. The company also aims to increase renewable energy use at its core suppliers and transition to less carbon-intensive materials.

Notable progress includes an 8% drop in emissions in 2023 compared to 2022 and recognition from CDP, Fashion Revolution, and the Financial Times for decarbonization and transparency efforts

Circularity Ambitions

By 2030, PUMA plans to:

• Use 100% recycled polyester fabric, including 30% from Fibre-to-Fibre sources.
• Source 20% of cotton fabric from recycled materials.
• Expand textile-to-textile recycling and invest in next-generation materials, especially for footwear.

The RE:FIBRE program has already resulted in millions of football jerseys made from recycled textiles.

Human Rights and Equity

PUMA’s human rights initiatives for 2030 aim to:

• Close the gender pay gap across all countries of operation.
• Train 400,000 supply chain workers on human rights.
• Implement progressive wage increases to achieve a living wage at core factories.

PUMA also plans to foster diversity, equity, and inclusion in its global operations.

Vision 2030 represents a significant evolution in PUMA’s commitment to sustainability, setting a new benchmark for the industry.

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