In this installment of the Force for Good Show, Prof. Phoebe Koundouri, a globally recognized leader in sustainable development and economic theory, sits down to discuss the necessary evolution of our global financial systems. The conversation focuses on how capitalism can be transformed to prioritize long-term social welfare and environmental health without sacrificing economic growth.

The Shift Toward Sustainable Finance Prof. Koundouri argues that the traditional economic models are no longer sufficient for the challenges of the 21st century. She outlines a roadmap for a “new capitalism” that is built on three fundamental pillars:

• The Integration of Science and Policy: Why economic decisions must be grounded in climate science and social data.
• The Valuation of Natural Capital: How protecting biodiversity and ecosystem services can drive long-term profitability.
• Inclusion as a Driver for Growth: A look at why a “just transition” is essential for global economic stability.

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“We have the capital and the technology to solve these crises,” Prof. Koundouri noted. “The challenge now is the political and corporate will to integrate sustainability into the very core of our economic systems.”

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