Coca-Cola and Better for All Drive Sustainability at USC Zero-Waste Basketball Match
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The University of Southern California Department of Intercollegiate Athletics and Better for All, natural products innovator, continue their partnership at the upcoming Coca-Cola Zero-Waste Men’s Basketball Game against Stanford University on Saturday, January 6th at the USC Galen Center.
The game will tip off at 1:00 PM PT and will broadcast live on the PAC-12 Networks.
During the game, fans will enjoy beverages in Better for All’s reusable, renewable, and certified home compostable cups. Better for All’s lightweight and durable cups are made from Kaneka Biopolymers Green Planet PHBH™, a material made by fermenting plant seed oils. Fans can enjoy the game with sustainability in mind; the cups can handle cold and warm beverages and are non-toxic and compostable.
The successful collaboration between USC Athletics and Better for All during the USC Zero-Waste Football Game in September paved the way for another joint venture. This continued partnership extends USC’s waste reduction efforts, further showcasing the university’s dedication to implementing and promoting sustainable practices within the realm of collegiate sports.
In addition to their presence at the Zero-Waste Game, Better for All and Kaneka Biopolymers are co-sponsors of all USC Basketball’s home games this season, with Better for All providing cups to VIP attendees in the Galen Center.