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Tag: Environmental Claims
Parliament Proposes Stricter Verification for Environmental Marketing Claims to Bolster Consumer Protection
March 13, 2024
Parliament has adopted its position on establishing a verification and pre-approval system for environmental marketing claims to protect citizens from misleading ads. The green claims directive would oblige companies to...
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Following EU pressure, German fashion retailer Zalando abandons ‘sustainable’ labels
February 26, 2024
Following a dialogue with the Commission and national consumer authorities, Zalando has committed to removing misleading sustainability flags and icons displayed next to products offered on its platform. Such claims...
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Australia Releases 8 Principles to Guide Businesses’ Environmental Claims
December 12, 2023
The ACCC has published eight principles to help businesses ensure any environmental marketing and advertising claims they make about their products or services are clear and accurate, and do not...
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