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Cedar Fair Publishes First ESG Strategy Report

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Cedar Fair Publishes First ESG Strategy Report

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Outlines Cedar Fair’s Environmental, Social and Governance framework and key strategic pillars

Cedar Fair Entertainment Company, a leader in regional amusement parks, water parks and immersive entertainment, has published its first ESG strategy report. Titled “Better FUN Builds a Better World: Our Blueprint for Action,” the report outlines Cedar Fair’s ESG framework and five key strategic pillars. The report is available to download on the company’s investor relations website: https://ir.cedarfair.com.

“Cedar Fair is proud of our legacy of doing what is right for our associates, our guests and our communities,” said Richard A. Zimmerman, Cedar Fair’s president and chief executive officer. “Our inaugural ESG strategy report represents a significant milestone in our ongoing ESG journey. This ‘Blueprint for Action’ allows us to provide transparent updates on our approach to social and environmental responsibility and our initiatives to create a safer, more sustainable, and more equitable Cedar Fair. In collaboration with more than 100 associates across the company, we established an enterprise-wide framework that will guide our efforts and help us achieve our ESG goals. We look forward to sharing our progress as we build a better world for the millions of people we serve across North America.”

See related article: Pyxus Releases Fiscal Year 2022 Sustainability Report

The inaugural report formalizes Cedar Fair’s public reporting process on its ESG strategy and progress on its key priorities. Going forward, the company plans to share data and metrics on its website and in its annual ESG reports using internationally accepted reporting guidelines, such as the indicators identified by the Sustainability Accounting Standards Board (SASB) and the Global Reporting Initiative (GRI).

Highlights from the report include:

  • An overview of “The Soul of Cedar Fair,” the company’s Vision, Mission, Purpose, Brand Essence, and Values statements. This includes a description of the inclusive process – ultimately engaging more than 100 associates from across the organization – used to create and define The Soul of Cedar Fair.
  • The five key pillars of Cedar Fair’s ESG strategy: Safety, Associate Happiness, Community, Environment, and Operations & Governance. Each pillar consists of aspirational goals, strategies to achieve those goals, and implementation plans for 2023 and beyond.
  • A summary of Cedar Fair’s ESG governance model, with oversight by the Nominating and Governance Committee of the Board of Directors, the CEO and ESG Executive Committee and dedicated day-to-day leadership of the “Better FUN Builds a Better World” implementation strategy.
  • A commitment to issue future public ESG reports in line with internationally accepted reporting guidelines, such as the SASB Sector Standards for Leisure Facilities, Restaurants and Hospitality industries.
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